Liebherr also on training tour for retailers in 2017

The range of fridge and freezer units from Liebherr impresses with forward-looking ideas. The main advantages of the Liebherr products are communicated in individual modules. The focus here is on the customer benefit.

Module 1 presents new products and the fundamentals of refrigeration technology. Detailed training is provided here on special appliances from the innovative BluPerformance series. Module 2 introduces retailers to the world of "Wine, Design and Lifestyle" products. Handle-free kitchens also continue to be popular. The new integrated wine cabinets with black and white glass fronts are ideal for integration in a modern kitchen environment. All wine cabinet models with a décor panel can also be adapted to the individual style of the kitchen fronts or integrated in every kitchen with a high-quality stainless steel frame with handle.

But it is not only the new wine cabinets that can be combined perfectly in different alcoves and recesses. Fridge and freezer units, as well as wine cabinets, can be positioned in the individual food storage centres to suit personal requirements. This new side-by-side concept, as well as other integrated innovations, and their simple installation option, are dealt with in module 3. Module 4 also offers professional sales training to make the sales process even more successful.

The training courses take place from March to November at 36 locations in Germany.