News | 04/11/2022

Focus on partners and customers: Liebherr tower cranes draws a positive balance of Bauma

The Liebherr-Werk Biberach GmbH can look back on a successful construction machinery trade fair in Munich. Under the motto "On your site", the manufacturer of tower cranes and mobile construction cranes exhibited new technologies for the construction site of the future. "For us, Bauma was once again a great opportunity to intensify our network with customers and partners," says Marco Guariglia, Managing Director Sales at Liebherr-Werk Biberach GmbH. The trade fair show made it clear: Liebherr tower cranes stands by its customers as a reliable partner, from the beginning to the end of a crane operation and beyond.

With about 15,000 square metres, Liebherr was traditionally one of the largest exhibitors at Bauma. Liebherr tower cranes showed its new large cranes with fibre rope in the outdoor area. The 258 HC-L 10/18 Fibre luffing jib crane, the 1188 EC-H 40 Fibre high-top crane and the 520 EC-B 20 Fibre flat-top crane can now be ordered worldwide and work even more efficiently thanks to the use of the fibre rope.

Furthermore, visitors were able to view the prototypes of the hydraulic luffing jib crane 195 HC-LH 6/12 and the revised L1-32. Also on show was the next generation of the MK 140-5.1 with Trolley Plus function, whose hybrid power concept enables environmentally friendly crane operation. In its technology pavilion, Liebherr presented an insight into new digital solutions and customised services for future-oriented crane operation. Interested visitors could experience the MK 73-3.1 and the L1-24 on the "Test & Drive Area".

New business deals and partnerships

According to the organisers, around half a million people visited Bauma 2022 and the share of international visitors was around 50 percent. "Our new products and services have generated a lot of interest among our customers from all over the world," says Marco Guariglia. "In these challenging times we have achieved great business deals. As part of our internationalisation strategy, we have entered into new partnerships, especially abroad." Liebherr tower cranes is therefore optimistic about 2023. "We have once again been successful in convincing our partners with innovative products, individual advice, worldwide services and comprehensive solutions. We are already looking forward to Bauma 2025."

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