Hans Liebherr laid the foundation stone for today’s Liebherr Group in 1949. His first product was the TK 10 tower crane, but his powers of innovation were not limited to machines for the construction industry. In 1954 he began to manufacture refrigerators as well. The key to Hans Liebherr’s business success was his ability to select the most promising idea from those that he encountered at any given time, and develop it with great skill and determination. This explains why he entered a totally different business area: hotels.