Press kit: IFA 2024

75 years of Liebherr meet 100 years of IFA. Over the years, Liebherr-Hausgeräte has developed into a specialist for refrigeration and freezing in the premium segment – and the brand plans to celebrate the double anniversary with remarkable new products. The focus will be on pioneering BluRoX technology, long-term energy efficiency in the highest classes, and the expansion of the unrivalled Liebherr range to include new French door appliances and sophisticated design highlights. From 6 to 10 September 2024, the fresh innovations will be presented to IFA visitors at stand number 102 in hall 2.1.

Here you find the speech transcript of the press conference at IFA 2024.

With the groundbreaking vacuum perlite technology BluRoX, circular economy is closer than ever. At IFA, Liebherr Appliances will be presenting the innovative full-vacuum freezer FNXa 522i, which is the first freezer (in fact, the first major domestic appliance) worldwide to achieve the Bronze Cradle to Cradle Certified® status. This is made possible by the use of the unique BluRoX insulation technology throughout the appliance. For the specialist in refrigeration and freezing, this pioneering achievement is a special way to mark its 75th anniversary and is a significant milestone in the journey towards circular economy for the entire industry.

Maximum energy efficiency is Liebherr’s top priority. As specialists in refrigeration and freezing, our solutions are setting new standards in this field. That is why we created the world’s first fully-integrated fridge-freezer on the market in energy efficiency class A: the ICBa 5123. This fridge-freezer is one of many examples of Liebherr appliances that boast ultra-economical consumption throughout the entire lifecycle.

Top-tier quality and design: The new French Door appliances from Liebherr set new standards in the world of fridge-freezers. With generous amounts of storage space, state-of-the-art freshness technologies, high-quality materials and stylish lighting, they combine both functionality and design. At IFA 2024, Liebherr will be presenting its latest French Door appliances exclusively to specialist retailers for the first time. They will be available on the market from next year.